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  • Gamma GIS Products
    allowing us to reach our goal in an incredibly short time frame Paul Raynor IT Manager UPC 1 2 You are here Home Products Gamma GIS Gamma GIS GIS Division Videos View all videos Mapping Solutions for Every Purpose Gamma is a leading provider of GIS software data and services in Ireland Equipped with the full range of Pitney Bowes MapInfo GIS products top of the range Irish data and related GIS services including custom mapping consultancy and training Gamma has been the industry leader in the GIS Space for two decades We also develop solutions based on the Google Maps API and using Open Source GIS where appropriate Since 1993 we have impressed our customers with our innovation our intuitive easy to use design and our professional delivery That s why Ireland s leading organisations trust Gamma to deliver game changing GIS solutions Our GIS Division Product Range MapInfo Professional GIS Bureau Mapping Services Hosted GIS Solutions GIS Training and Consulting GIS Data Open Source GIS RECENT BLOGS Eircode s Early Birds Who s Getting the Worms Posted on August 13 2015 13 55PM As I write this blog Ireland s postcodes are exactly four weeks old Interest in applying the new codes has been high especially among larger organisations Our first two million records are arriving this week to have Eircodes appended and we ve begun work to integrate Autoaddress into a number of existing and new customer websites and applications The first of these will be live shortly 1 2 3 4 5 Rate this Read More comments Irish Businesses Need Eircodes 7 Reasons why Posted on July 21 2015 13 10PM The lights have been taken down and the men in the tin foil hats have gone home Eircode is now officially launched The conspiracy national

    Original URL path: http://www.gamma.ie/gis (2015-10-08)
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  • MarketView Reports | Gamma
    you have a retail location you re looking to rent or sell give potential occupants the latest demographic data about the site and convince them of your location s true potential By using Gamma s MarketView on potential sites you can get information about a number of key demographic data that will help you to rent lease or sell your site Now with the release of data from the 2011 Census you can access Small Area levels statistics allowing you to look at smaller groups of households for even greater insights than ever before MarketView is a quick and inexpensive way of assessing a site and its surrounding area s characteristics This snapshot report can be delivered within 24 hours and details the most vital market information on a location s trading area The report pack includes a MarketView statistical report and a location map showing the extent of the area Information contained in the MarketView range includes Population counts Age profile Spending habits Average spending profiles by product Affluence levels Social class Nearby facilities Census 2011 figures And now with daytime population counts See our Product Documentation and Literature Product Documentation Case Studies White Papers Contact Us Download MarketView

    Original URL path: http://www.gamma.ie/marketview-reports (2015-10-08)
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  • ForeSITE | Gamma
    and easy to use You simply add your Store Network locations and corresponding catchments to immediately access the following functionality Select from a list of standard Tabular and Map reports for any of your stores and watch as reports are generated within seconds reports are formatted for professional report production Dynamically interrogate potential locations catchments or competitor locations by simply adding them in and running any stored report The Business Need With so much data available and from so many different sources it can often be difficult for organisations to gather external data integrate it with their own internal records and in doing so obtain useful and pertinent information ForeSite has the ability to collate and relay relevant selected information in a quick easy to understand and affordable manner This ensures that you are always ahead of the competition with up to date quality spatial information and software allowing you to make quick and accurate decisions on new and existing store locations as well as performing detailed and precise analysis on areas such as sales performances competitor trends etc ForeSiteallows users to Improve Access to Information ForeSite greatly improves the user s access to the required information The system integrates all the relevant internal and external information and delivers it in a variety of easy to understand formats Immediate Access to Local Market Information ForeSite provides immediate access to comprehensive local market information in order that you may respond to market changes or competitor behaviour From new housing developments to the local ATM network pertinent local area information is available to analyse map and report Make Immediate Decisions on Store Development Amalgamation ForeSite can help you make decisions on the development or amalgamation of stores by allowing you to easily produce thematic maps indicating catchment boundaries demographic lifestyle data competition

    Original URL path: http://www.gamma.ie/ForeSITE (2015-10-08)
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  • Outdoor Media Solutions | Gamma
    to analyse and produce reports based on outdoor advertising systems By producing detailed geographic analysis of sites Gamma can help companies plot campaigns around specific locations Tied in with underlying demographic data advertisers can more accurately target the intended age profile and social class of its audience Ideal for creating campaigns generating reports and maximising the potential of your assets Gamma s Outddor Advertising Systems can give the world class geographical component to your offering Use the system to create bespoke campaigns for clients find the right ad spots to hit the correct demographics and even use it to make intelligent decisions about the acquisition of potential sites The technology allows advertisers to select site location based on existing boundaries radius form a location proximity to a point of interest demographic profile or even hand pick a site and examine its characteristics As well as being a vital tool for designing campaigns and providing the appropriate site locations Gamma s Outdoor Advertising Systems can also be of use to business development as potential site locations can also be queried returning the relevant location related data to help support the potential sales value of a specific site See our Product Documentation

    Original URL path: http://www.gamma.ie/Outdoor-Media (2015-10-08)
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  • Footfall Surveys | Gamma
    Geo Strategy Footfall Surveys Footfall Surveys Do you want to know more about the people coming in and out of your locations Do you want to gauge the potential of a site by the number of people passing by on the street Gamma can provde highy accurate footfall surveys for current and potential site locations to help you make better decisions Our experienced team of footfall technicians can deliver highly accurate results that give you a clear snapshot of the real number of customers at your site Our footfall reviews are also heavily used to assess the current rate of footfall and can be used to compare against advertised rates especially for customers who are seeking rent reviews or to renew or renegotiate their leases The report offers your business greater insight into your regular consumers The Footfall Survey allows you to Gather data for specified shopping areas Understand peak trends and periods of Footfall Is available at any location across Ireland Define the age and gender proportions of your shoppers See our Product Documentation and Literature Product Documentation Case Studies White Papers Contact Us Download The Footfall Survey Brochure GIS Data Solutions Retail Geo Strategy Footfall Surveys ForeSITE Loyalty

    Original URL path: http://www.gamma.ie/Footfall%20Surveys (2015-10-08)
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  • Loyalty Card Profiling and Analysis | Gamma
    use your loyalty card to take your business to the next level Gamma works with customer loyalty programmes in a number of ways We offer the most accurate address cleaning and geocoding service in the country allowing you to get a crystal clear view of your customers We have INCA one of the most detailed customer profiling and segmentation offerings available and our spatial modelling will give your underlying data the visualisation tools to make more informed strategic decisions Cleaning and geocoding your database is essential if you want to reduce your mailing costs make sure your offers reach your customers and so that you can get a geographical representation of your customer spread which we find is a vital tool in identifying potential areas for growth Using this data we can help you to look at your customer spread your penetration rates by geographical area age profile and social class This allows you to get a better understanding of who your customers are and how valuable each type of customer is This layer of information can then be used to target surrounding neighbourhoods to increase a store s performance and we can also look for similar profiled areas around

    Original URL path: http://www.gamma.ie/Loyalty%20Card (2015-10-08)
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  • ForeSITE | Gamma
    and easy to use You simply add your Store Network locations and corresponding catchments to immediately access the following functionality Select from a list of standard Tabular and Map reports for any of your stores and watch as reports are generated within seconds reports are formatted for professional report production Dynamically interrogate potential locations catchments or competitor locations by simply adding them in and running any stored report The Business Need With so much data available and from so many different sources it can often be difficult for organisations to gather external data integrate it with their own internal records and in doing so obtain useful and pertinent information ForeSite has the ability to collate and relay relevant selected information in a quick easy to understand and affordable manner This ensures that you are always ahead of the competition with up to date quality spatial information and software allowing you to make quick and accurate decisions on new and existing store locations as well as performing detailed and precise analysis on areas such as sales performances competitor trends etc ForeSiteallows users to Improve Access to Information ForeSite greatly improves the user s access to the required information The system integrates all the relevant internal and external information and delivers it in a variety of easy to understand formats Immediate Access to Local Market Information ForeSite provides immediate access to comprehensive local market information in order that you may respond to market changes or competitor behaviour From new housing developments to the local ATM network pertinent local area information is available to analyse map and report Make Immediate Decisions on Store Development Amalgamation ForeSite can help you make decisions on the development or amalgamation of stores by allowing you to easily produce thematic maps indicating catchment boundaries demographic lifestyle data competition

    Original URL path: http://www.gamma.ie/foresite (2015-10-08)
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  • Case Studies | Gamma
    of our happy customers and would like to collaborate on a case study please let us know MapInfo Professional Case Study Roscommon County Council Roscommon County Council achieved a time saving of over 200 man days by using MapInfo Professional across its Departments Using MapInfo allowed them to create individual planning reports three hours faster than before 910 KB PDF Address Cleansing Case Study When an organisation looks to clean its database or improve its hit rate on a marketing campaign having clean addresses is essentail In this example we look at the way we do this for a leading telco firm 55 KB PDF Autoaddress Case Study Some firms seek to address location issues at the point of entry to help them we provide Autoaddress which reduces time spent on data entry as well as ensuring clean addresses are entere into your database Here we look at how we have done this for a major hearing aid provider 53 KB PDF Data Capture Case Study As part of our suite of products Gamma can also offer a data capture service through a partnershiop link In this instance we look at how a motor insurance companies data captures issues were met while all data protection guidelines were assidusously observed 68 KB PDF Geocoding Case Study Knowing where your customers are can give you a great insight into your business structure This is especially relevant in the insurance industry when issues such as flooding and crime can have strong location based risk factors This case study looks at how a health insurance company successfully geocodes thei client book 56 KB PDF INCA Case Study Data segmentation can lend even greater deail to customer insights when appended to geocoded addresses Her we look at how a reward card of a major Irish

    Original URL path: http://www.gamma.ie/case-studies (2015-10-08)
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