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  • Ant on Deck - Communicorp One
    sense the genuine enthusiasm and excitement for visiting the region rather than it feeling overtly commercial A Communicorp One programme profiling project told us Anton Savage is passionate about sailing and has a great sense of adventure and thus represented the perfect fit With its 9 12 time slot The Anton Savage show listeners are in a more relaxed state and thus this represents a prime time to provide them with some escapism THE SOLUTION Today FM created an innovative cross platform campaign that created interest across all touchpoints ensuring brand awareness and engagement for Lakelands The central activation was a week long promotion on The Anton Savage Show Ant on Deck The show travelled across the Lakelands on boat bike and foot with full outside broadcasts in Athlone Marina Hodson Bay Marina and Carrick on Shannon featuring an array on special guests Video and imagery was captured throughout ensuring that our audience were able to experience the beautiful landscape and activities that the Lakelands has to offer It also allowed Fáilte Ireland to create evergreen content to seed across social and digital platforms Social media and digital were crucial to the campaign and all activity was shared across all Today FM touchpoints Activity The Anton Savage Show Promotion Outside Broadcasts Full video production Bespoke photography Social media Hosted page on Today FM com Digital Display Links Hosted page www todayfm com Lakelands Day 1 https www youtube com watch v yDWUvHCsVuw Day 2 https www youtube com watch v 3LHZAq1UW54 Day 3 https www youtube com watch v C9xktkjze2c Day 4 https www youtube com watch v NsWRFeEXGwg RESULTS The Today FM partnership was the first in a series of national promotions to promote the Lakelands region The campaign also featured a 16 page Sunday Times travel supplement and

    Original URL path: http://www.communicorpone.ie/_portfolio/ant-on-deck/ (2016-02-17)
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  • One Week in Spain - Communicorp One
    Home Our Portfolio Insights Advertising Promotions Availability Digges Lane Productions Meet The Team Careers Contact One Week in Spain Categories Video Previous project Next project Copyright 2016 Communicorp One All

    Original URL path: http://www.communicorpone.ie/_portfolio/one-week-in-spain/ (2016-02-17)
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  • Enhancing Magnet's B2B profile - Communicorp One
    to offer a portfolio of visual audio and written solutions and as the campaign developed it became clear that certain aspects could also be migrated to other platforms As so often a company s Chief Technical Officer is the main point of contact for technology providers it was clear that the campaign needed to talk directly to company decision makers the CEOs about the need to embrace technology to embrace the cloud The main challenge was to communicate simple concepts that are often perceived to be complex and to communicate them to key decision makers in Irish businesses The need to stay competitive became the key theme of the campaign This was achieved by illustrating the personal achievements of Magnet s CEO Mark Kellett It aligned business endeavour with personal endeavour and allowed CEO to speak to CEO The Solution Magnet s partnership with Communicorp One included a spot campaign across the Newstalk 106 108fm schedule and in the station s award winning weekly enterprise show Down To Business It also included a light hearted but highly informative article written by Newstalk s science correspondent and Futureproof presenter Jonathan McCrea and was published in the station s free monthly digital publication Newstalk Magazine The magazine is distributed through iTunes and features original articles and features by Newstalk journalists and guest contributors The article was also posted on the Magnet Facebook page A profile by James Dempsey of Mark Kellet s triathlon achievements was also featured on the Newstalk site during November The main platform for the campaign however was a video commercial produced shot and edited by Communicorp One s expert videographer Matthieu Chardon The theme for the spot was to align personal endeavour with business endeavour and rather than employ an actor Magnet s CEO Mark Kellett stepped up

    Original URL path: http://www.communicorpone.ie/_portfolio/enhancing-magnets-b2b-profile/ (2016-02-17)
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  • The Liberty Hurling 15 for 15 - Communicorp One
    Insights Advertising Promotions Availability Digges Lane Productions Meet The Team Careers Contact The Liberty Hurling 15 for 15 Client Liberty Insurance Categories Digital Solutions Previous project Next project Copyright 2016

    Original URL path: http://www.communicorpone.ie/_portfolio/the-liberty-hurling-15-for-15/ (2016-02-17)
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  • Cadbury's Creme Egg Fling Match- App - Communicorp One
    Portfolio Insights Advertising Promotions Availability Digges Lane Productions Meet The Team Careers Contact Cadbury s Creme Egg Fling Match App Categories Solutions Previous project Next project Copyright 2016 Communicorp One

    Original URL path: http://www.communicorpone.ie/_portfolio/cadburys-creme-egg-fling-match-app/ (2016-02-17)
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  • Heinz - Tom the Tomato - Communicorp One
    to better understand how to build the brand s online identity Envisioning a platform that was part social media part lifestyle content Communicorp One set out to create a cross platform experience that integrated innovative stop motion with on air social digital and experiential The Solution We created an innovative cross platform campaign that created awareness across all touchpoints ensuring brand awareness and engagement for Heinz Grow Your Own The

    Original URL path: http://www.communicorpone.ie/_portfolio/heinz-tom-the-tomato/ (2016-02-17)
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  • Communicorp One Showreel - Communicorp One
    Availability Digges Lane Productions Meet The Team Careers Contact Communicorp One Showreel http www communicorpone ie wp content uploads 2015 02 CommunicorpOne Showreel small mp4 Categories Video Previous project Next

    Original URL path: http://www.communicorpone.ie/_portfolio/communicorp-one-showreel/ (2016-02-17)
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  • TXFM- Come with us in 2015 - Communicorp One
    Advertising Promotions Availability Digges Lane Productions Meet The Team Careers Contact TXFM Come with us in 2015 http www communicorpone ie wp content uploads 2015 02 TXFM Year in review HD 1 mp4 Categories Video Previous project Next project Copyright

    Original URL path: http://www.communicorpone.ie/_portfolio/txfm-come-us-2015/ (2016-02-17)
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