archive-ie.com » IE » A » ADWORLD.IE

Total: 574

Choose link from "Titles, links and description words view":

Or switch to "Titles and links view".
  • CKSK Wins Coors Creative Account - AdWorld.ie
    Cs Tv ad Chill McCannBlue Ad of the Week The 4 Cs Tv ad Cross Contamination McCannBlue All Ad of the Week Events IMJ Magazine Adworld Weekly Home Archive CKSK Wins Coors Creative Account Archive CKSK Wins Coors Creative Account December 13 2013 SHARE Facebook Twitter CKSK has picked up the creative account for Coors Light the beer brand that is manufactured by Heineken Ireland CKSK has handled the digital account for Coors for the past few years and the agency picked up a number of awards including a gold in the recent Mobile Marketing Awards in the Best Mobile App in the consumer category for the Coors Light Great Rocky Mountain Game CKSK also handles the digital creative for the Heineken brand Under the new arrangement CKSK will also look after the above the line creative for Coors while the DDFH B owned Goosebump will manage the below the line activity Having been the digital agency of record on Coors Light since 2010 we re delighted to be appointed as the lead creative agency on the brand going forward The Coors Light team have been fantastic partners and collectively we ve created some brilliant and brave work that has delivered for the brand This opportunity now allows us to help shape the future of the brand in Ireland and play an even bigger role in its exciting future SHARE Facebook Twitter tweet AdWorld RELATED ARTICLES MORE FROM AUTHOR Coca Cola is Ireland s Biggest Selling Brand i Believe Adds MenuPages ie and CBG ie to Client List OOH Advertising Continues to Power Ahead Advertisement Stay Connected 2 475 Fans Like 191 Followers Follow 108 Followers Follow 10 295 Followers Follow POPULAR NEWS All All Featured All time popular Abi Moran Appointed MD of Target McConnells February 9 2016 Huskies

    Original URL path: http://www.adworld.ie/2013/12/13/cksk-wins-coors-creative-account/ (2016-02-09)
    Open archived version from archive


  • CBS Outdoor Changes to Exterion Media - AdWorld.ie
    of the Week Events IMJ Magazine Adworld Weekly Home Archive CBS Outdoor Changes to Exterion Media Archive CBS Outdoor Changes to Exterion Media December 6 2013 SHARE Facebook Twitter CBS Outdoor International including CBS Outdoor Ireland is to rebrand as Exterion Media from mid January 2014 The change follows the acquisition of CBS Outdoor International in September by Platinum Equity a leading private equity firm specialized in mergers acquisitions and operations Antonio Alonso CEO of CBS Outdoor International said Our new name truly underlines the fact that we are a newly independent business It signifies the start of an important chapter not just for us but also for the impact we will have on the world of out of home advertising as a whole Since the transition to new ownership was completed we have continued to show our customers how we can help them engage the audiences they want to reach We will continue to innovate with new technologies and to sign more deals We will continue to build the business around our positioning of engaging audiences which has given us the drive and direction to succeed and we will be able to develop the business more aggressively Working with Platinum Equity we are determined to use our combined strength to drive growth quickly organically and potentially through smart acquisitions he adds From the point of view of the Irish operation the rebranding will coincide with CBS taking over the CIE advertising business which it won earlier this year SHARE Facebook Twitter tweet AdWorld RELATED ARTICLES MORE FROM AUTHOR Coca Cola is Ireland s Biggest Selling Brand i Believe Adds MenuPages ie and CBG ie to Client List OOH Advertising Continues to Power Ahead Advertisement Stay Connected 2 475 Fans Like 191 Followers Follow 108 Followers Follow 10 295 Followers

    Original URL path: http://www.adworld.ie/2013/12/06/cbs-outdoor-changes-to-exterion-media/ (2016-02-09)
    Open archived version from archive

  • Judges for Media Awards 2013 Announced - AdWorld.ie
    Dave Tallon Commercial Director Starcom Eamon Clarkin Owner Ti Chiara Paul Henderson Managing Director Associated Newspapers Ltd Ireland Pearse McCaughey Creative Director Cawley Nea TBWA Paul Hutchinson Sales Director UTV TV Darren Jackson General Manager PML Group NI John Keane Managing Director Ardmore Advertising David Lyle CEO Lyle Bailie Michael Ryan Independent Regionals Joe Flaherty President RNPAI Frank Mulrennan CEO Celtic Media Group The chairman of this year s judging panel is Paul Keenan CEO of Bauer Media one of Europe s largest broadcasting and publishing groups A number of other judges will be confirmed over the coming weeks Now in their third year The Media Awards celebrate the very best work businesses and brands in the media business in both the Republic of Ireland and Northern Ireland Last year over 600 guests attended the awards at which MediaVest won the Grand Prix while Carat picked up Agency of the Year While the categories for this year s Awards have remained the same a new category Agency Network of the Year has been introduced to reflect the evolving face of media buying and planning both in Ireland and internationally The organisers of the Awards which are a joint venture between IMJ and the Brainfood Store have also announced that RTÉ Media Sales is to become a Platinum Partner of the Awards in April A number of other partners will be announced over the coming weeks Entry to the Awards is open to all agencies and media owners operating in the Republic of Ireland and or Northern Ireland Work commissioned between Jan 1 st 2012 and December 31 st 2012 will be considered The closing date for entries is Tuesday February 26 th 2013 at 6PM and the winners will be announced at an awards ceremony on Thursday April 4th at

    Original URL path: http://www.adworld.ie/2013/02/01/judges-for-media-awards-2013-announced/ (2016-02-09)
    Open archived version from archive

  • DBS Launches First TV Campaign - AdWorld.ie
    The Red Shoes Christmas at Kildare VIllage Vocal The 4 Cs Tv ad Chill McCannBlue Ad of the Week The 4 Cs Tv ad Cross Contamination McCannBlue All Ad of the Week Events IMJ Magazine Adworld Weekly Home Archive DBS Launches First TV Campaign Archive DBS Launches First TV Campaign January 24 2014 SHARE Facebook Twitter Dublin Business School has just aired its first TV ad campaign The ad which was produced by the college s full service agency ICAN aims to reflect the DBS ethos of being forward thinking giving its students the skills they need to find employment and succeed in a fast changing digitally centric world Siobhan Lavery ICAN s Managing Director said that With this campaign DBS has shown not only that they get the motivations and aspirations of their target audience but that they understand their media consumption behaviour online and offline The TV spot is part of a fully integrated campaign developed by ICAN which includes online display search marketing outdoor TV press Dublin Business School is Ireland s largest independent 3 rd level college with over 9000 students It is owned by Kaplan Inc the education division of The Washington Post Company Kaplan Inc is a world leader in education with more than 1m students in over 600 locations in 37 countries SHARE Facebook Twitter tweet AdWorld RELATED ARTICLES MORE FROM AUTHOR Coca Cola is Ireland s Biggest Selling Brand i Believe Adds MenuPages ie and CBG ie to Client List OOH Advertising Continues to Power Ahead Advertisement Stay Connected 2 475 Fans Like 191 Followers Follow 108 Followers Follow 10 295 Followers Follow POPULAR NEWS All All Featured All time popular Abi Moran Appointed MD of Target McConnells February 9 2016 Huskies Becomes First Irish Agency to Join SoDA February 8 2016

    Original URL path: http://www.adworld.ie/2014/01/24/dbs-launches-first-tv-campaign/ (2016-02-09)
    Open archived version from archive

  • JNRS Shows 81% of Adults Still Read a Newspaper - AdWorld.ie
    was carried out by Millward Brown contains details of people s online readership habits This was seen as a necessary step as most newspaper groups have seen a steady decline in their circulation over the past few years as readers continue to move online to access newspaper content The figures show that the Irish Independent had an average of 570 000 daily readers of its print edition while 119 000 read the paper online The Irish Times meanwhile had an average of 337 000 readers while its website clocked up 106 000 daily readers See table below Elsewhere in the daily market the Irish Daily Star had 387 000 readers while the Irish Sun achieved 337 000 The Irish Daily Mirror meanwhile had 269 000 readers while the Irish Daily Mail had 206 000 In the Sunday market the Sunday Independent continued to dominate with 903 000 readers while its stable mate the Sunday World had 780 000 For its part the Sunday Times had 388 000 readers while the Irish Mail on Sunday had a readership of 351 000 Note An in depth analysis of the latest JNRS and ABC figures will be published in the September issue of IMJ Daily Print Readers Online Readers Irish Independent 570 000 119 000 Irish Times 337 000 106 000 Irish Examiner 211 000 20 000 Irish Daily Star 387 000 8 000 Irish Daily Mirror 269 000 9 000 Irish Sun 337 000 14 000 Irish Daily Mail 206 000 31 000 The Herald 308 000 10 000 Sunday Weekly Sunday Independent 903 000 71 000 Sunday World 780 000 12 000 Sunday Business Post 140 000 14 000 Sunday Times 388 000 50 000 Irish Sunday Mirror 180 000 3 000 Irish Mail on Sunday 351 000 11 000 Irish

    Original URL path: http://www.adworld.ie/2013/08/30/jnrs-shows-81-of-adults-still-read-a-newspaper/ (2016-02-09)
    Open archived version from archive

  • Archive Archives - Page 6 of 15 - AdWorld.ie
    Strategy Social Media s Challenges The Holy Grail of Programmatic All Featured Articles Jobs Campaigns Ad of the Week Lidl Proudly supporting Ladies Gaelic Football Ad of the Week Success Happens Here McCannBlue The Red Shoes Christmas at Kildare VIllage Vocal The 4 Cs Tv ad Chill McCannBlue Ad of the Week The 4 Cs Tv ad Cross Contamination McCannBlue All Ad of the Week Events IMJ Magazine Adworld Weekly Archive Ardmore Atomic Awards Bloom Bonfire Boys and Girls Campaigns Cawley Nea TBWA Chemistry DDFH B Havas Worldwide IMJ Features IMJ Issues 2015 Irish International McCannBlue News Publicis Recruitment Rothco TGI Thinkhouse Most popular Latest Featured posts Most popular 7 days popular By review score Random Archive Home Archive Love Hate Makes an Earlier Return to TV August 13 2013 Crisp Launches Global Demand Platform February 8 2013 Shane Nolan Joins Mobile Marketing Awards Jury August 2 2013 Radio Listenership Holds Strong at 83 May 2 2014 Insightful Media Launches Intender Network October 11 2013 Sarah O Connor Appointed Head of Sport at WHPR July 3 2015 Core Features in European Best Places Survey June 28 2014 Bulmers Returns to Ireland to Publicis Dublin January 23 2015 Fiona Curtin Joins Heineken Ireland April 25 2014 McCannBlue Makes Two Key Appointments November 21 2014 1 5 6 7 15 Page 6 of 15 Advertisement Stay Connected 2 475 Fans Like 191 Followers Follow 108 Followers Follow 10 295 Followers Follow POPULAR NEWS All All Featured All time popular Abi Moran Appointed MD of Target McConnells February 9 2016 Huskies Becomes First Irish Agency to Join SoDA February 8 2016 Irish Media Market to Grow by Nearly 10 According to Core February 8 2016 Shortlist for Love Radio Awards is Published February 8 2016 Three Launches Focus Ireland Tie up With Video

    Original URL path: http://www.adworld.ie/category/news-archive/page/6/?filter_by=popular (2016-02-09)
    Open archived version from archive