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  • Chemistry Wins Irish Cancer Society Creative Account - AdWorld.ie
    The Red Shoes Christmas at Kildare VIllage Vocal The 4 Cs Tv ad Chill McCannBlue Ad of the Week The 4 Cs Tv ad Cross Contamination McCannBlue All Ad of the Week Events IMJ Magazine Adworld Weekly Home Archive Chemistry Wins Irish Cancer Society Creative Account Archive Chemistry Wins Irish Cancer Society Creative Account November 22 2013 SHARE Facebook Twitter Ray Sheerin Managing Director of Chemistry Chemistry has picked up the creative account for the Irish Cancer Society after a three way pitch between McCannBlue and Persuasion Republic In the past both McCannBlue and Persuasion Republic which is headed up by John Sutton and Charlie O Neill carried out work for the Society Chemistry however will no handle all the creative work going forward With annual income in the region of 20m a year the Irish Cancer Society is one of the largest charitable organisations in the country and it provides a wide range of important support counselling research information and advocacy services There are very very few people who have not been affected by cancer directly or indirectly it s something everyone in the agency cares deeply about and has a vocational interest in doing what we can to help So we are delighted to be working with the Irish Cancer Society says Ray Sheerin managing director of Chemistry SHARE Facebook Twitter tweet AdWorld RELATED ARTICLES MORE FROM AUTHOR Coca Cola is Ireland s Biggest Selling Brand i Believe Adds MenuPages ie and CBG ie to Client List OOH Advertising Continues to Power Ahead Advertisement Stay Connected 2 475 Fans Like 191 Followers Follow 108 Followers Follow 10 295 Followers Follow POPULAR NEWS All All Featured All time popular Abi Moran Appointed MD of Target McConnells February 9 2016 Huskies Becomes First Irish Agency to Join SoDA February 8

    Original URL path: http://www.adworld.ie/2013/11/22/chemistry-wins-irish-cancer-society-creative-account/ (2016-02-09)
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  • 3m People Read Irish News Brands Every Week - AdWorld.ie
    only readership some 1 95m people read a daily paper while 2 07m read a Sunday weekly paper When it comes to digital only readership of these different titles the websites of daily newspapers account for 471 000 readers while their Sunday peers account for 153 000 readers National Newspapers of Ireland is delighted to see that over 83 of adults in Ireland read newspapers says Dara McMahon the recently appointed co ordinating director of NNI We are particularly encouraged to find that online readership is growing at a rate of 26 year on year This is an extremely impressive level of growth and we expect to see this trend continue However print remains the dominant medium and JNRS 2013 2014 finds that the majority of online readers are choosing to read in print in addition to online sources This demonstrates that print and digital formats have different applications in different circumstances often for the same people In terms of the individual titles covered by the JNRS survey which is carried out by Millward Brown the Irish Independent clocked up 691 000 print and online readers while the Irish Times recorded 388 000 Elsewhere the Irish Examiner achieved a combined print and online readership of 223 000 while the Irish Daily Star notched up 310 000 Meanwhile the Irish Daily Mirror achieved 226 000 online and offline readers while the Irish Daily Mail weighed in with 227 000 while the Irish Sun clocked up 329 000 readers In the Sunday and weekly market IN M titles once again dominate with the Sunday Independent achieving 992 000 online offline readers while its stable mate the Sunday World clocked up 749 000 The Sunday Times meanwhile had 407 000 while the Irish Mail on Sunday achieved 340 000 The Irish Sunday Mirror

    Original URL path: http://www.adworld.ie/2014/08/29/3m-people-read-irish-news-brands-every-week/ (2016-02-09)
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  • Michael Gaynor Joins Toyota Ireland Board - AdWorld.ie
    Christmas at Kildare VIllage Vocal The 4 Cs Tv ad Chill McCannBlue Ad of the Week The 4 Cs Tv ad Cross Contamination McCannBlue All Ad of the Week Events IMJ Magazine Adworld Weekly Home Archive Michael Gaynor Joins Toyota Ireland Board Archive Michael Gaynor Joins Toyota Ireland Board May 29 2015 SHARE Facebook Twitter Toyota Ireland s marketing director Michael Gaynor has been appointed to the board of directors of Toyota Ireland A well known figure in marketing circles Gaynor has worked with Toyota Ireland for fifteen years across a number of marketing and customer relationship management roles As director of marketing of Toyota Ireland he is responsible for overseeing the marketing function for both Toyota and Lexus Prior to joining Toyota he held marketing positions in AIB and Gateway Computers Michael is a graduate of National University of Galway NUIG with Bachelor of Commerce and a Masters in Marketing Steve Tormey Chief Executive of Toyota Ireland said We are delighted to announce Michael s appointment to the Board of Directors of Toyota Ireland Michael has proven his value to Toyota Ireland over the last fifteen years and has built up superb commercial acumen and insight into the Irish motoring market Michael will play a decisive role in shaping Toyota s future and helping us reinforce our leadership position in the market SHARE Facebook Twitter tweet AdWorld RELATED ARTICLES MORE FROM AUTHOR Coca Cola is Ireland s Biggest Selling Brand i Believe Adds MenuPages ie and CBG ie to Client List OOH Advertising Continues to Power Ahead Advertisement Stay Connected 2 475 Fans Like 191 Followers Follow 108 Followers Follow 10 295 Followers Follow POPULAR NEWS All All Featured All time popular Abi Moran Appointed MD of Target McConnells February 9 2016 Huskies Becomes First Irish Agency to Join

    Original URL path: http://www.adworld.ie/2015/05/29/michael-gaynor-joins-toyota-ireland-board/ (2016-02-09)
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  • RMG Wins Laya Healthcare Account - AdWorld.ie
    the Week Lidl Proudly supporting Ladies Gaelic Football Ad of the Week Success Happens Here McCannBlue The Red Shoes Christmas at Kildare VIllage Vocal The 4 Cs Tv ad Chill McCannBlue Ad of the Week The 4 Cs Tv ad Cross Contamination McCannBlue All Ad of the Week Events IMJ Magazine Adworld Weekly Home Archive RMG Wins Laya Healthcare Account Archive RMG Wins Laya Healthcare Account October 17 2014 SHARE Facebook Twitter Mark Millard managing director of RMG RMG has picked up the digital account for Laya Healthcare One of the most active advertisers in the cut throat health insurance market it will now develop a new digital strategy that will embrace mobile rich media and video Laya Healthcare really values innovation as a core principle Whether it s allowing members to better control their costs by creating their own individual schemes or bringing an ever increasing range of options to market their brand continually delivers on this promise RMG is similarly motivated and we look forward to working with the Marketing Team at Laya Healthcare to deliver an innovative series of digital firsts for the Irish market says Mark Millard managing director of RMG which is part of the DDFH B Group SHARE Facebook Twitter tweet AdWorld RELATED ARTICLES MORE FROM AUTHOR Coca Cola is Ireland s Biggest Selling Brand i Believe Adds MenuPages ie and CBG ie to Client List OOH Advertising Continues to Power Ahead Advertisement Stay Connected 2 475 Fans Like 191 Followers Follow 108 Followers Follow 10 295 Followers Follow POPULAR NEWS All All Featured All time popular Abi Moran Appointed MD of Target McConnells February 9 2016 Huskies Becomes First Irish Agency to Join SoDA February 8 2016 Irish Media Market to Grow by Nearly 10 According to Core February 8 2016 Shortlist for

    Original URL path: http://www.adworld.ie/2014/10/17/rmg-wins-laya-healthcare-account/ (2016-02-09)
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  • vStream Teams up with McLaren in F1 Promotion - AdWorld.ie
    able to interact with the 2014 McLaren Mercedes car and learn about the key differences for the new season They will also be able to gain interactive access to the race tracks trophy cabinet and engage in an interactive onboard lap with 2009 world champion Jenson Button The content will be updated on a race by race basis with access to never before seen footage as well as insights from key McLaren team members thought the season Fans must sign up through Facebook or by providing an email address to access the content and are rewarded for their engagement with points awarded for watching videos sharing content and engaging in interactive quizzes After each race selected fans will be rewarded with McLaren Mercedes merchandise including items signed by Jenson Button and new team mate Kevin Magnussen Mission Control Online is hosted by sports presenter Kirsteen O Sullivan who will guide fans through the season and helps them win more points At the end of the season the most active fans will get a chance to win a money can t buy exclusive tour of the jewel in McLaren s crown the McLaren Technology Centre Speaking about the launch of Mission Control Online Andrew Jenkinson co founder of the vStream says this initiative is a dream for technology and F1 fans McLaren is the gold standard in performance and innovation and SAP is providing amazing technology to the McLaren Group This website really brings to the forefront the partnership between these two incredible companies The access that users are permitted to have to this level content has never been seen before in Formula 1 As a motorsport fan I am so excited to bring something like this to the market as it will draw McLaren s global fan base closer to

    Original URL path: http://www.adworld.ie/2014/03/28/vstream-teams-mclaren-f1-promotion/ (2016-02-09)
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  • IAPI at 50: The Movie - AdWorld.ie
    Cs Tv ad Chill McCannBlue Ad of the Week The 4 Cs Tv ad Cross Contamination McCannBlue All Ad of the Week Events IMJ Magazine Adworld Weekly Home Archive IAPI at 50 The Movie Archive IAPI at 50 The Movie September 9 2014 SHARE Facebook Twitter IAPI celebrated its 50 th Anniversary at last night s ADFX Awards with a short video trip down memory lane which got its first airing at the event in the Bord Gais Energy Theatre With a lot of the footage and stills coming from the archives of IMJ which celebrates its 40 th Anniversary this year watch out for cameo roles from the likes of Barry Dooley Alan Cox Ian Young Jim Donnelly Paul Moran Tony Caravousanos and Stuart Fogarty Nice haircuts guys Enjoy SHARE Facebook Twitter tweet AdWorld RELATED ARTICLES MORE FROM AUTHOR Coca Cola is Ireland s Biggest Selling Brand i Believe Adds MenuPages ie and CBG ie to Client List OOH Advertising Continues to Power Ahead Advertisement Stay Connected 2 475 Fans Like 191 Followers Follow 108 Followers Follow 10 295 Followers Follow POPULAR NEWS All All Featured All time popular Abi Moran Appointed MD of Target McConnells February 9 2016

    Original URL path: http://www.adworld.ie/2014/09/09/iapi-50-movie/ (2016-02-09)
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  • The Dialogue Network Wins Sage Account - AdWorld.ie
    4 Cs Tv ad Chill McCannBlue Ad of the Week The 4 Cs Tv ad Cross Contamination McCannBlue All Ad of the Week Events IMJ Magazine Adworld Weekly Home Archive The Dialogue Network Wins Sage Account Archive The Dialogue Network Wins Sage Account April 26 2013 SHARE Facebook Twitter The Dialogue Network has picked up the Sage advertising account from Boys and Girls Sage is the largest provider of offline and online accounting CRM and payroll solutions in Ireland with over 40 000 customers throughout the country Dialogue will be working on integrated brand and tactical communications campaigns over the next year Commenting on the appointment Gary McLoughlin managing director of The Dialogue Network said We are delighted to be working with Sage and already we have developed a national radio campaign The services that Sage provide are on the cutting edge within the sector and to be working with the market leader is a real bonus to us Avril McArdle digital and marketing manager at Sage Ireland added The team at The Dialogue Network really understand the communication issues that we encompass on a daily basis with our Clients their approach to not only developing impactful creative coupled with growing the brand really stood out for us when we were making the Agency selection We are really looking forward to new and exciting campaigns in the months ahead SHARE Facebook Twitter tweet AdWorld RELATED ARTICLES MORE FROM AUTHOR Coca Cola is Ireland s Biggest Selling Brand i Believe Adds MenuPages ie and CBG ie to Client List OOH Advertising Continues to Power Ahead Advertisement Stay Connected 2 475 Fans Like 191 Followers Follow 108 Followers Follow 10 295 Followers Follow POPULAR NEWS All All Featured All time popular Abi Moran Appointed MD of Target McConnells February 9 2016 Huskies

    Original URL path: http://www.adworld.ie/2013/04/26/the-dialogue-network-wins-sage-account/ (2016-02-09)
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  • Musical Chairs in the Market Research Industry - AdWorld.ie
    Kildare VIllage Vocal The 4 Cs Tv ad Chill McCannBlue Ad of the Week The 4 Cs Tv ad Cross Contamination McCannBlue All Ad of the Week Events IMJ Magazine Adworld Weekly Home Archive Musical Chairs in the Market Research Industry Archive Musical Chairs in the Market Research Industry May 24 2013 SHARE Facebook Twitter Luke Reaper Appointed Deputy Managing Director of Behaviour Attitudes A number of key appointments have been made in the Irish market research industry over the past few weeks Luke Reaper has been appointed deputy managing director of Behaviour Attitudes while Maureen Van Wijk has been appointed as managing director of Millward Brown Reaper has over twenty years experience in the Irish market research industry and joined B A as director and shareholder in 2008 He began his career at Lansdowne Market Research and was previously a board director at TNS mrbi He will continue to focus on developing and managing existing and new client business at B A as well as developing new research systems and techniques in line with client needs and will work alongside MD Ian McShane Meanwhile over in Millward Brown Maureen Van Wijk has replaced Richard Waring who has left the business to pursue other interests Van Wijk has been working with Millward Brown since 2004 having spent eight years working for Research International in Belgium SHARE Facebook Twitter tweet AdWorld RELATED ARTICLES MORE FROM AUTHOR Coca Cola is Ireland s Biggest Selling Brand i Believe Adds MenuPages ie and CBG ie to Client List OOH Advertising Continues to Power Ahead Advertisement Stay Connected 2 475 Fans Like 191 Followers Follow 108 Followers Follow 10 295 Followers Follow POPULAR NEWS All All Featured All time popular Abi Moran Appointed MD of Target McConnells February 9 2016 Huskies Becomes First Irish Agency

    Original URL path: http://www.adworld.ie/2013/05/24/musical-chairs-in-the-market-research-industry/ (2016-02-09)
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